Name
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First Name
Last Name
Best Contact Telephone Number:
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(###)
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Email Address
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Tell us about your business - what do you do, who do you help, and what do you LOVE about it?
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Why would your customers choose to buy from you over your competitors? What do you do that's different or would help you stand out? (Be specific about your value proposition, or what makes you UNIQUE)
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What does your typical sales process look like? Eg: A customer calls, then fills out a form, then sets a consult appt, etc
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What are the short and long term goals for your company?
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What product or service would you like to sell more of?
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What is the average lifetime value of your typical customer? This is your profit over the lifetime of that customer
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Who is your ideal client? Tell us more about who you want to do more business with.
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What knowledge of video marketing exists within the company?
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None
A Little
A Lot
What level of investment are you looking to allocate toward a video production project?
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Under $1200
$1200-$3500
$3500-$5500
$5500-$10,000
Over $10,000
What are some of the most commonly asked questions, fears, or concerns your ideal customer has? Are there questions that you find yourself answering quite often?
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Please list the radius and specific cities you would like to target. If you're targeting nationally, just type United States.
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Realistically, how many additional customers would you like to acquire per month? Please set a number.
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Are you doing any other forms of marketing? Check all that apply.
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SEO (Search Engine Optimization
PPC (Pay Per Click advertising - Google AdWords, Facebook Ads)
Email Marketing
Social Media
Offline Print, Radio, Media
What would you say has been your most effective advertising method?
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What would you say has been your least effective method?
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Do you offer any special promotions to new customers? If so, what are they?
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Who are your main competitors in your market?
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What is your biggest concern working with a professional video marketer to create videos for your business?
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Has your company worked with a video production firm before? If so, was it a positive or negative experience?
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